Cordis Print and Social Graphics
Problem
Cordis is a global leader in the cardiovascular and endovascular space. They develop and manufacture an array of medical devices to help treat patients with coronary and peripheral vascular diseases. As a growing organization, Cordis engaged Kivvit in boosting their online presence and overall brand awareness.
Solution
While on the Kivvit design team, I am responsible for handling all ongoing requests for Cordis such as event collateral, booklets, and social graphics, along with fine-tuning the overall perspective of the brand for design consistency.
Design Discipline
Social media graphics
Postcard
Social graphics
JACC cover
JACC fold
JACC inside spread
JACC back spread
Cordis Brand Refresh
Problem
Cordis asked the Kivvit design team to refresh their current brand guidelines. Cordis was not looking to undergo a complete rebrand, rather they wanted to freshen their existing brand to something modern that would help them stick out from their competitors.
Solution
With the existing brand in mind, we updated their brand guidelines. We’ve updated their color palette, refined their type hierarchy, augmented their use of compelling photography, and introduced a wave line motif that gives a sense of fluid motion. We created visually compelling paid and organic social media posts and event space collateral.
Design Discipline
Brand development
Digital media design
Environmental design