STAC State of Science Report
Problem
The Science and Technology Action Committee (STAC), is a group of non-profit, academic, foundation, and corporate leaders working to dramatically strengthen U.S. science and technology. The approached Avoq in helping them get their findings from a 1,981 person survey with expert insights from 26 of STAC’s committee members. They wanted to create an undeniable clarion call for policymakers to develop and fund a national science and technology strategy and reinforce the need for increased federal funding for science and technology in the United States.
Solution
The first step to was to compile all their data and findings into a in-depth report. My main goal was to get the humanity across through the use of portrait images. We also design charts and graphs so the data would be easily digestible at first glance.
Once the report was finalized we created a video, 24 organic post and 26 paid digital ads that would call attention to the report and it’s finding.
Lastly, we made two condensed versions as a deck presentation and a double sided factsheet.
Design Discipline
Long format report
Responsive digital ads
Social media ads
Deck presentation
Page layout
Static frame development
Report
Additional Materials
Digital ads
Linkedin Graphics
Presentation
Fact Sheet
State of Science animation based off static frames I designed.
